The PFL has a multiyear distribution deal that will see every event air across ESPN2, ESPN+ and Deportes in the U.S. In all, the league says it will reach fans in more than 130 countries. The PFL also signed multiyear sponsorship deals with Anheuser-Busch InBev SA and the Air Force Reserve.
Unlike mixed martial arts powerhouse UFC, which pits its fighters in one-off bouts, the PFL has a more traditional league-style format, with a regular season, followed by a single-elimination playoff and season-ending championship.
The PFL opens its season May 9.
This article was provided by Bloomberg News.