The effort has been making some inroads, with the firm last quarter scooping up more than $2 billion in quarterly revenue from equities trading and narrowing the gap with Morgan Stanley, which has held the mantle of Wall Street’s top equities-trading shop in recent years.

That didn’t go unnoticed.

“We’ve done over $2 billion a quarter, the first and second quarters, for a while now,” Morgan Stanley Chief Financial Officer Jonathan Pruzan said after the firm released second-quarter results. “A competitor did this for the first time in a long time.”

This article was provided by Bloomberg News.

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